National Account Manager
Indexed description
OVERVIEW
Responsible for driving national sales growth by developing strategic client partnerships across North America. This role focuses on acquiring and managing high-value accounts, delivering customized signage solutions, and positioning JD Sign Group as a trusted partner through consultative selling and exceptional service.
KEY RESPONSIBILITIES
Strategic Business Development
- Identify, target, and secure national and enterprise-level clients.
- Develop and execute sales strategies aligned with company growth objectives.
- Build networks across industries such as construction, retail, and trade show fabrication.
- Engage senior decision-makers (Directors/VPs) to generate new business opportunities.
- Manage and grow key national accounts through long-term partnerships.
- Act as the primary point of contact, ensuring alignment with client goals.
- Deliver consultative solutions tailored to client branding and operational needs.
- Achieve revenue targets through high-value deal closure.
- Maintain a strong sales pipeline and accurate forecasting using CRM tools.
- Prepare and deliver presentations, proposals, and customized solutions.
- Collaborate with design, production, and project management teams.
- Ensure projects are delivered on time, within scope, and meet quality standards.
- Monitor industry trends, competitors, and client needs.
- Provide insights to refine sales strategies and enhance offerings.
- Support and mentor junior sales team members.
- Represent the company at industry events, trade shows, and client meetings.
- Achievement of national sales and revenue targets.
- Growth, retention, and expansion of key accounts.
- Pipeline strength and conversion rates.
- Client satisfaction and repeat business.
Office-based in Cambridge with flexibility for national travel as required.
Requirements
Education
Bachelor's degree in business, marketing, construction, design, or related field (preferred).
Experience
- 5+ years of B2B sales experience, including management of large or national accounts.
- Minimum 1+ year in signage, graphics, display, or related industries (preferred).
- Proven success selling to senior-level stakeholders (Directors/VPs).
- Experience supporting national or multi-location rollouts is an asset.
- Signage
- Custom manufacturing
- Construction-related sales
- Building products
- Branded environments
- Architectural products
- Other consultative B2B sales environments involving complex, multi-stakeholder selling
- Strong consultative and strategic selling capabilities.
- Excellent relationship-building and negotiation skills.
- Ability to develop tailored, client-focused solutions.
- Strong communication and presentation skills.
- Solid business acumen with the ability to scale sales across regions.
- Analytical thinking and problem-solving ability.
- Proficiency with CRM systems and MS Office.
Benefits
COMPENSATION & BENEFITS
- Salary range: $60,000 – $80,000 CAD, plus bonus performance-based
- Comprehensive benefits plan available after 3 months
- Convenient on-site parking
- Access to an on-site gym for your health and wellness
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