Senior Account Executive

At Primo Designs, we’ve proven we can win. Now we’re building the muscle to win predictably. This is a Senior Account Executive role for a real seller who wants to help take a founder-led growth engine to the next level with discipline, cadence, and consistent execution.

Senior Account Executive

We’re hiring a Senior Account Executive to drive growth through a mixed motion: expand existing accounts, win back lapsed customers, and execute targeted outbound into a defined Dream 100 list. This is a quota-carrying role with real autonomy and clear expectations. The role also involves identifying growth opportunities, achieving sales goals, and maintaining brand consistency in all deliverables.

Compensation: $90,000 base + $60,000 variable ($150,000 OTE, 60/40)

Location: Remote/Hybrid - Chicago, Indianapolis, St. Louis, Springfield

What This Role Must Do

Run the lapsed customer win-back motion with consistent outreach and follow-up

Execute Top Target outbound outreach with a real cadence (not random “check-ins”)

Build pipeline weekly and close business monthly

Raise the professional standard of the full sales team through disciplined execution

What This Person Must Be

A real seller with a balanced muscle: account growth + new logo acquisition

A self-starter who doesn’t need constant direction to prospect, follow up, and move deals forward

Comfortable operating across multiple motions without dropping balls

High urgency, high accountability, high professionalism with customers and internally

Organized enough to manage a territory and still run clean pipeline hygiene

What This Person Must NOT Be

A geographic replacement for a prior rep

A senior strategist—this is an execution role

Someone defined by one motion only (only farming or only hunting)

A reactive account manager waiting on inbound or “orders to show up”

Ideal Candidate Profile

Carried a $1-1.5M quota and has consistent attainment to show for it

Builds pipeline on purpose: time-blocked outbound, follow-up discipline, weekly targets

Can clearly explain pipeline math: activity → meetings → opportunities → closes

Runs a clean sales process: stage clarity, next steps, deadlines, mutual action plans

Wins back lapsed accounts using persistence, relevance, and a structured cadence

Expands accounts by uncovering new use cases, departments, events, and spend categories

Fast response time and relentless follow-up, no lead left behind

Writes crisp emails, runs tight discovery, and holds the room with HR/Marketing stakeholders

CRM competent: updates notes, tasks, and next steps like it’s part of the job, not admin

Coachability without ego: takes feedback, applies it fast, owns outcomes

Company Description

• For over 40 years, Primo Designs has partnered with organizations across the Midwest to streamline employee recognition and branded merchandise programs. From branded apparel to promotional products, we handle the entire process so HR and Marketing teams can focus on engaging employees and enhancing their brand. Our dedicated account teams provide curated product recommendations, event planning support, and quality control to ensure brand consistency. With an in-house production facility, we deliver custom solutions quickly and efficiently, serving healthcare systems and other organizations. At Primo Designs, we are your trusted partner for simplifying your branded merchandise needs.