Senior Playable Developer
Indexed description
At Madbox, the Creative Studio produces hundreds of ad creatives every month across multiple game titles - and the operation is scaling fast. At Madbox, playable ads are one of the most powerful tools for driving installs.
As Senior Playable Developer, you will bring this in-house: building fast, high-performing interactive ads that give players a real taste of our games. You will create modular template systems, iterate rapidly on winning concepts, and establish an in-house playable production capability that reduces agency dependency. Most importantly, you have a strong sense of "game feel" - you know how to make interactions snappy, satisfying, and addictive.
Your future responsibilities and scope:
- Develop interactive playable ads from concept to deployment across major ad networks
- Build modular, reusable playable templates and component libraries for rapid iteration
- Iterate on top-performing playables, enabling data-driven A/B testing of mechanics, hooks, and CTAs
- Ensure cross-platform compatibility, meet size limits, load time requirements, and performance standards
- Collaborate with the Creative Lead on concept development and with Tech Art on asset pipelines
- Explore new interactive ad formats, evaluate AI-assisted playable generation tools, and stay current with playable ad technology
- 2-4+ years developing playable ads or interactive web content
- Strong proficiency in JavaScript, HTML5, and CSS
- Experience with playable ad frameworks or custom HTML5 game engines
- Solid understanding of game development fundamentals (game loops, input handling, basic physics)
- Familiarity with ad network specifications and constraints
- Optimization mindset: file size, load time, frame rate
- Comfortable with rapid prototyping and short iteration cycles
- Regular use of AI-assisted development tools (e.g., Cursor, Claude Code)
- Experience with Canvas/WebGL experience
- TypeScript
- Phaser or similar frameworks
We are passionate, always pushing to the next level to learn new things. We are creative and innovative, and most of all, team players 🙏
Please note: unfortunately, this position is not open to relocation and we cannot offer visa sponsorship.
Do you recognize yourself in this mindset? Apply today and come meet us !!! ⬇️
How do we hire at Madbox?
- Meet the recruiter
- Meet the direct manager
- Home Assignment
- Meet the team
- Meet with Leadership
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