Vice President of Sales

The Vice President of Sales is a senior executive leader responsible for developing and executing Murrelektronik’s national sales strategy to drive revenue growth, market expansion, and customer retention. Reporting directly to the CEO, this role provides strategic direction and operational leadership to the sales organization across all channels and regions.

The VP of Sales will lead a high-performing, technically oriented sales organization, strengthen key account and channel relationships, and align sales execution with company growth objectives. This leader will build scalable sales processes, develop talent, and partner cross-functionally to deliver sustainable commercial success.

Metro Atlanta area required to support executive collaboration and leadership visibility. Relocation assistance will be considered for the right candidate.

Key Responsibilities:

Strategic Leadership

• Develop and execute the company’s short- and long-term sales strategy aligned with corporate growth objectives
• Partner with the CEO and executive team on revenue planning, market expansion, and commercial priorities
• Translate company strategy into measurable sales goals, targets, and execution plans
• Lead annual and multi-year sales planning, forecasting, and pipeline strategy

Sales Organization Leadership

• Lead, coach, and develop regional and national sales leaders and teams
• Build a performance-driven culture centered on accountability, customer value, and technical credibility
• Establish clear territory, account, and channel strategies
• Ensure role clarity and strong alignment between field sales, key account management, inside sales, and sales support functions
• Drive leadership capability and succession planning within the sales organization

Revenue Growth & Market Expansion

• Drive revenue growth across core products, solutions, and strategic verticals
• Strengthen relationships with key customers, partners, and distributors
• Identify new market opportunities and channel strategies
• Personally engage in executive-level customer and partner relationships where needed
• Support complex, high-value deal strategy and negotiation

Operational Excellence

• Implement scalable sales processes, tools, and KPIs
• Drive accurate forecasting and pipeline discipline
• Monitor sales performance metrics and adjust strategy as needed
• Partner with Sales Development to strengthen training, onboarding, and sales effectiveness programs
• Ensure CRM and reporting discipline across the organization

Cross-Functional Collaboration

• Partner with Marketing on demand generation, brand positioning, and campaign effectiveness
• Collaborate with Product and Technical teams to align customer needs with solution offerings
• Work closely with Customer Experience and Operations to ensure strong post-sale execution and retention
• Partner with Finance and HR on compensation plans, incentives, and organizational design

Qualifications

Required

• Bachelor’s degree in Business, Sales, Engineering, or related field
• 12+ years of progressive sales leadership experience, including senior sales executive roles
• Proven success leading multi-region or national B2B sales organizations
• Demonstrated track record of driving revenue growth and market expansion
• Experience leading technical or industrial product sales organizations
• Strong forecasting, pipeline management, and sales operations discipline
• Experience working directly with executive leadership teams
• Ability to travel as required

Preferred

• MBA or other advanced business degree
• Experience in industrial automation, manufacturing, electrical, or technical solutions environments
• Experience with distributor and channel sales models
• Experience scaling sales teams during periods of growth or transformation

Leadership Competencies

• Strategic and commercial thinker
• Strong executive presence and decision-making capability
• High accountability and performance orientation
• Data-driven and operationally disciplined
• Strong coaching and talent development mindset
• Cross-functional collaborator
• Customer-centric and market aware
• Change leadership capability

Work Location Preference

Metro Atlanta–based candidates strongly preferred to support executive collaboration and leadership presence. Hybrid executive work arrangements may be considered based on experience and business needs.