Regional Marketing Manager

Nexperia is a world-class company in semiconductor development and in-house production. A proven global player with an entrepreneurial mentality. At our core is an 13,000+ strong international network with a singular focus. Built on passion and commitment to our work, belief in our goals and a drive to succeed regardless of the challenges we face. We support, reward and challenge individuals equally, in a dynamic and energetic environment.

The Regional Marketing Manager (RMM) is responsible and in charge of defining and driving the commercial engagement with Key customers and Global distribution partners, to maximize nexperia revenue, share and margin.

The RMM collaborates closely with all other marketing teams and deploys pricing (strategy and processes) into the market, together with the Global Sales teams.

The RMM aims to capture new opportunities and defend our network share to grow nexperia's sales revenue and QSAM consistently and profitably.

The RMM is a strategic thinker who balances short-term profit optimization with long-term marketing and growth ambitions.

The RMM thrives in fast-paced market environments with changing business cycles and therefore displays a high amount of self-motivation and an analytical, can-do mindset.

What You Will Do

• Build and maintain a (Sub-) Region-specific business development plan, focusing on end customer potentials (TAM/SAM/QSAM), application trends and marketing lead generation.
• Engage with and develop end customers to increase Nexperia's share of wallet, regularly review and improve existing business models and increase Nexperia's value offering by coordinating all service models.
• Manage the pricing strategy and execution in the region, including quoting to distributors and end customers
• Manage RFQs and plan, execute and review regular negotiations with end customers efficiently and effectively to grow our business
• Create and manage the BGs sales channel strategy, including list price updates (DBC/MPP), incentive programs and influencing terms & conditions of contracts
• Collect and share price insights from the market (benchmarking) to support the business creation process
• Collaborate with our Global Sales teams to follow up on Marketing & Sales Leads, plan new business opportunities in the Marketing Forecast and convert leads to Sales.

What You Will Need

• Strong background in regional marketing, business development, pricing strategies, and lead management, with hands-on experience in marketing tools and methodologies such as SWOT analysis, CRM systems, and customer engagement strategies.
• Good understanding of semiconductor markets, customers, distribution channels, and global supply chain operations. Knowledge of discrete semiconductor products such as Diodes, Transistors, MOSFETs, Logic ICs, SiC, IGBT, PMIC, and ESD/EMI protection solutions is highly preferred.
• Strong commercial acumen with excellent negotiation, decision-making, and stakeholder management skills to drive business growth and profitability.
• Excellent communication, presentation, and storytelling abilities, with confidence in engaging customers and cross-functional teams in English.
• Advanced proficiency in business intelligence and reporting tools such as Excel, PowerPoint, Spotfire, Power BI, or equivalent platforms.
• Highly self-motivated, result-oriented, and adaptable in fast-paced and dynamic business environments.
• Strong analytical and problem-solving skills with a structured and strategic approach to work.
• Customer-focused mindset with strong relationship-building capabilities and a keen interest in global market trends and supply chain ecosystems.
• Intercultural awareness with the ability to collaborate effectively across international and cross-functional teams.
• Eagerness to learn, continuously improve, and contribute proactively to business success.

Talent acquisition based on Nexperia vacancies is not appreciated. Nexperia job adverts are Nexperia copyright © material and the word Nexperia® is a registered trademark.

D&I Statement

As an equal-opportunity employer, Nexperia values diversity not just because it is the right thing to do but because diverse teams perform better. We are dedicated to being inclusive, and a proof point of this dedication is that we were the main partner of the very first Dutch Paralympic Team NL House during the Paris 2024 Paralympic Games. Our recruitment process is inclusive and accessible to all, and we consider all applicants fairly, as well as providing a safe work environment and reasonable adjustments where requested.

In addition, we offer our colleagues the possibility to join employee resource groups such as the Pride Network Group or global and local Women's groups. Nexperia is committed to increasing women in management positions to 30% by 2030.