(Senior) Brand Manager-Immunology
Indexed description
About Lilly Taiwan
Lilly Taiwan was established more than 50 year ago and we are represented in several major Therapeutic areas like Diabetes, Oncology, Bone Muscle Joint, CNS, Pain and Autoimmune. Lilly Taiwan acts to ensure people are welcomed, valued, respected and heard. You will participate best-in-class launch capabilities with relentless execution and speed, collaborate with diverse people and teams. If you are motivated by helping others to succeed and partnering within a cross-functional team, Join us.
Responsibility
You will join a high-performance team that is dedicated towards our values Integrity, Excellence, and Respect for People and committed to make life better for patients in Taiwan.
As the brand leader, you will be required to;
- Understand the market landscapes for this product in Taiwan, competitor efforts and the needs of patients, caregivers, physicians and payers.
- Ensure the global & regional commercialization strategies are embedded in the local plans;
- Plan, develop and deliver robust pre-launch assessments in line with the global & regional milestones.
- Build and sustain relationships with key thought leaders in Taiwan
- Lead a core brand team, working effectively with the cross-functional team members from including medical, sales, regulatory, corporate affairs, finance and market research from both Lilly and Alliance Partner.
- Develop marketing materials, programs, and actions that are critical to a successful launch and commercialization beyond the launch.
- Achieve operational objectives including customer satisfaction, sales, and OPEX.
- Focus on the customer experiences we create and the trust we build over time with truly value added service and support and establish a culture of measurement, learning and rapidly adjusting across all functional customer touchpoints.
- Understanding and experience of strategic planning (customer insights and patient journey, patient flow, segmentation, positioning, branding, messaging, results monitoring).
- Proven cross-functional partnering capabilities, particularly with Medical. Clear understanding of the promotional rules of engagement and how we communicate with our customers.
- 5 years’ experience in marketing
- Immunology experience is a plus
- Strategic thinking and commercial acumen.
- Leadership skills (particularly in cross-functional collaboration, decision making and leading without authority).
- Ability to thrive in a high pressure and ambiguous environment.
- Superior analytical, planning and organizing skills.
- Must be able to inspire, engage and lead a diverse group of people across multiple stakeholder (internal and external) and customer groups.
- Must have demonstrate the ability to develop strategic plans from vision to implementation with success.
Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.
#WeAreLilly
Create a free Caio profile to unlock the full index and keep your job-search signal for future recommendations.
Unlock free search