AES Salesforce CRMA- Senior Associate- Consult

At PwC, our people in business application consulting specialise in consulting services for a variety of business applications, helping clients optimise operational efficiency. These individuals analyse client needs, implement software solutions, and provide training and support for seamless integration and utilisation of business applications, enabling clients to achieve their strategic objectives. Those in Salesforce system integration at PwC will focus on connecting Salesforce with other systems, applications, or databases to enable seamless data flow and process automation. You will be responsible for designing, developing, and implementing integration solutions using various integration technologies and tools, such as Salesforce APIs, middleware platforms, and web services.

Focused on relationships, you are building meaningful client connections, and learning how to manage and inspire others. Navigating increasingly complex situations, you are growing your personal brand, deepening technical expertise and awareness of your strengths. You are expected to anticipate the needs of your teams and clients, and to deliver quality. Embracing increased ambiguity, you are comfortable when the path forward isn’t clear, you ask questions, and you use these moments as opportunities to grow.

Skills

Examples of the skills, knowledge, and experiences you need to lead and deliver value at this level include but are not limited to:

• Respond effectively to the diverse perspectives, needs, and feelings of others.
• Use a broad range of tools, methodologies and techniques to generate new ideas and solve problems.
• Use critical thinking to break down complex concepts.
• Understand the broader objectives of your project or role and how your work fits into the overall strategy.
• Develop a deeper understanding of the business context and how it is changing.
• Use reflection to develop self awareness, enhance strengths and address development areas.
• Interpret data to inform insights and recommendations.
• Uphold and reinforce professional and technical standards (e.g. refer to specific PwC tax and audit guidance), the Firm's code of conduct, and independence requirements.

Role / Job Title Senior Associate

Tower Salesforce

Experience 6 - 10 years

Key Skills Einstein Analytics, Discovery & Analytics Studio

Educational

Qualification BE / B Tech / ME / M Tech / MBA

Work Location India

Job Description

As a Senior Associate, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:

• Use feedback and reflection to develop self-awareness, personal strengths and address development areas.
• Proven track record as an SME in chosen domain.
• Ability to come up with Client POC/POV for with the product platform they are associated with.
• Mentor Junior resources within the team, conduct KSS and lessons learnt.
• Flexible to work in stretch opportunities/assignments.
• Demonstrate critical thinking and the ability to bring order to unstructured problems.
• Ticket Quality and deliverables review.
• Status Reporting for the project.
• Adherence to SLAs, experience in incident management, change management and problem management.
• Review your work and that of others for quality, accuracy and relevance.
• Know how and when to use tools available for a given situation and can explain the reasons for this choice.
• Seek and embrace opportunities which give exposure to different situations, environments and perspectives.
• Use straightforward communication, in a structured way, when influencing and connecting with others.
• Able to read situations and modify behavior to build quality relationships.
• Uphold the firm's code of ethics and business conduct.
• Demonstrate leadership capabilities by working with clients directly and leading the engagement.
• Work in a team environment that includes client interactions, workstream management, and cross-team collaboration.
• Good Team player. Take up cross competency work and contribute to COE activities.
• Escalation/Risk management.

Managed Services - Application Evolution Services At PwC we relentlessly focus on working with our clients to bring the power of technology and humans together and create simple, yet powerful solutions. We imagine a day when our clients can simply focus on their business knowing that they have a trusted partner for their IT needs. Everyday we are motivated and passionate about making our clients’ better. Within our Managed Services platform, PwC delivers integrated services and solutions that are grounded in deep industry experience and powered by the talent that you would expect from the PwC brand. The PwC Managed Services platform delivers scalable solutions that add greater value to our client’s enterprise through technology and human-enabled experiences. Our team of highly-skilled and trained global professionals, combined with the use of the latest advancements in technology and process, allows us to provide effective and efficient outcomes. With PwC’s Managed Services our client’s are able to focus on accelerating their priorities, including optimizing operations and accelerating outcomes. PwC brings a consultative first approach to operations, leveraging our deep industry insights combined with world class talent and assets to enable transformational journeys that drive sustained client outcomes. Our clients

need flexible access to world class business and technology capabilities that keep pace with today’s dynamic business environment. Within our global, Managed Services platform, we provide Application Evolution Services (formerly Application Managed Services), where we focus more so on the evolution of our clients’ applications and cloud portfolio. Our focus is to empower our client’s to navigate and capture the value of their application portfolio while cost-effectively operating and protecting their solutions. We do this so that our clients can focus on what matters most to your business: accelerating growth that is dynamic, efficient and cost-effective. As a member of our Application Evolution Services (AES) team, we are looking for candidates who thrive working in a high-paced work environment capable of working on a mix of critical Application Evolution Service offerings and engagement including help desk support, enhancement and optimization work, as well as strategic roadmap and advisory level work. It will also be key to lend experience and effort in helping win and support customer engagements from not only a technical perspective, but also a relationship perspective.

Required Skills

• Strong hands-on experience with Discovery Studio and Analytics Studio
• Proven expertise in data management, including data preparation, transformation, and governance.
• Experience or certification in Business Intelligence (BI), ETL tools, CRM Analytics, and reporting platforms.
• Proficient in leveraging data visualization and analytics tools such as Tableau, Salesforce CRM Analytics (Einstein Analytics), Power BI, Birst, etc., to generate actionable insights.
• Skilled in data preparation techniques, including data wrangling, manipulation, and ETL processes.
• Acts as a functional expert in CRM Analytics (CRMA) applications and capabilities
• Strong understanding of Sales, Service clouds
• Demonstrate and implement numerous capabilities such as multi-source data pull, data blending, table calculations, advanced calculated fields, advanced statistical analysis, guided analytics, custom coding, etc.
• Advanced proficiency in SQL, with the ability to work on complex queries and multi-source data integration.
• Good understanding of dashboard design principles and user experience (UX) for both desktop and mobile platforms.
• Competency in reading and writing Salesforce Analytics Query Language (SAQL) and Salesforce Object Query Language (SOQL).
• Experience building and deploying Einstein Discovery stories.
• Hands-on experience in administering, configuring, and securing CRM Analytics environments
• Expertise in designing, building, and supporting CRM Analytics apps, datasets, dashboards, and lenses, evolving from operational reporting to advanced analytics solutions.
• Strong experience in:
• Creating dataflows and data recipes for data transformation
• Building dashboards, datasets, apps, and lenses from scratch
• Developing custom charts and calculations, including compare tables
• Implementing security predicates and filter bindings (cell, column, row level)
• Experience integrating data from multiple sources using CRM Analytics connections and data source connectors. ¢ Familiarity with faceting, global filters, and dashboard inspector for enhanced analytics and debugging

¢ Preferred Skills

• Able to run practice initiatives and enable capabilities within the Salesforce practice
• Good experience in articulating Point of Values and defining Go-to market solution
• Review releases from Salesforce on regular basis to determine new features that are appropriate for end users
• Define and develop and follow best practices in salesforce
• Able to handle data management inclusive of data load, data translation, data hygiene, data migration and integration.
• Proven ability to look at technical processes from a strategic standpoint and understand the inter-relationships.
• Recommend to team members or customers the appropriate and optimal use/configuration of a custom build solution.
• Familiarity building custom solutions on: SAP, Oracle, MS-SQL Server, or other RDMS.
• Proven track record of writing, interpreting, and managing deliverables of a consulting engagement.
• Strong communication skills and negotiation skills, conflict resolution
• Experience with marketing and sales systems, e.g., SFDC, Adobe Analytic etc.
• Experience in other advanced data visualization tool, e.g., Tableau, Qlik, PowerBI
• Hands-on experience of programming languages, e.g., Python, Java, Scala
• Hands-on experience with Big Data systems, like Hadoop, Spark
• Experience with Linux, Unix shell scripting, noSQL, Machine Learning
• Creating and editing reports and dashboards in salesforces using objects
• Knowledge about developer console in salesforces
• Regarding License and permission set needed for CRMA
• Granting a object level field level access
• Creating a model in an Einstein Discovery to predict the outcomes
• Understanding of the settings available in Analytics