Procter & Gamble
Linkedin · Posted 2mo ago
Senior Brand Offline Delivery Manager
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Indexed description
Job Description:
- Lead total brand campaign banner landing and customer maximization, including 360°media/social/instore/celebrity/event planning and execution.
- Responsible for total brand Daojia/O&O delivery and responsible for channel business planning and engagement.
- Lead channel DPSM intervention and execution, SRE tracking and KBD analysis.
- Strong leadership and ownership to think, act, and plan as business owner.
- Passionate about brand building, has strong interest in BIG (brand building/innovation/GTM) skillset acquisition.
- Solid understanding of channel and category KBD, as well as customer and shopper insights. Good at storytelling and customer sell in.
- Strong interpersonal and collaboration skill to work well with internal and external parties.
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