Digital Marketing/eCommerce Assistant Manager

JOB DESCRIPTION

E-Commerce Assistant Manager is a key role in accelerating the growth of digital business of Tiffany & Co. Japan. This role oversees daily e-commerce operations, drives performance improvements through data analysis, and ensures a seamless, online luxury client experience aligned with global brand standards.

This role will collaborate closely with cross-functional teams in Japan and New York headquarter, manage content and site operations, and contribute to the development of long-term e-commerce strategies. This is a highly visible role with direct impact on business performance.

Key Accountabilities

• E-Commerce Operations & Site Management
• Manage daily e-commerce operations, including sales reporting and content updates.
• Execute global and local content strategies to support brand and business objectives.
• Coordinate with Japan and NY e-commerce & IT teams to support project implementation.
• Provide prompt assistance to resolve website-related issues.
• Maintain site accuracy, functionality, and best-in-class client experience.
• Performance Analysis & Sales Growth
• Monitor daily sales and site KPIs, identifying trends, issues, and opportunities.
• Propose data driven action plans with clear KPIs and timelines to drive incremental sales.
• Optimize user experience and conversion through continuous analysis and testing.
• Digital Strategy & Marketing Collaboration
• Support the development and execution of e-commerce strategies aligned with global and local priorities.
• Work closely with the appointed advertising agency to innovate digital marketing approaches to strengthen traffic, conversion, and revenue.
• Define KPIs for initiatives, analyze results, and share insights to guide future actions.
• Ensure owned media activities reflect brand vision.
• Cross-Functional Collaboration & Team Contribution
• Share expertise within the Digital Commerce and Omnichannel team.
• Act as a key representative of Japan e-commerce in cross-functional discussions with internal teams and global HQ.
• Contribute to a collaborative, high-performance team culture.

• 3+ years of experience in e-commerce or digital business (retail preferred; luxury not required).
• Experience in digital marketing to support performance media planning and evaluation.
• Strong project management skills with the ability to manage timelines and cross-functional stakeholders.
• Familiarity with website analytics tools and content management system. (Power BI, Google Looker Studio, or similar analytics tools preferred).
• Self-starter with high level of initiative, problem-solving skills and ownership mindset.
• Excellent communication and teamwork skills.
• Native-Business Japanese (heavy involvement in content localization).
• Business level English (direct communication with HQ is mandatory).