Account Manager (BTL - Activations, Events)

Job Title: Account Manager – BTL Marketing

Location: Noida

Experience Required: Minimum 2+ years in BTL Marketing

Key Responsibilities:

• Plan, execute, and manage BTL campaigns, brand activations, and on-ground events
• Ensure timely delivery of projects while meeting client expectations and quality standards
• Work closely with internal teams, vendors, and clients to drive seamless execution
• Monitor and achieve financial and operational targets for assigned projects
• Handle end-to-end project management, including budgeting, reporting, and execution
• Build and maintain strong client relationships through effective communication
• Ensure alignment with brand strategy and campaign objectives
• Troubleshoot challenges related to timelines, vendors, and execution

Key Skills & Competencies:

• Strong understanding of BTL marketing and brand activations
• Excellent project management and time management skills
• Ability to work under pressure and meet tight deadlines
• Strong collaboration and stakeholder management skills

Areas of Focus for Success in Role:

• Improve strategic thinking and ability to see the bigger picture
• Enhance presentation and client-facing skills
• Strengthen conflict resolution and vendor management
• Develop a deeper understanding of brand strategy and client expectations

What We’re Looking For:

• 2+ years of experience in BTL / experiential marketing
• Proven track record of handling brand activations and events
• Experience working with FMCG brands (preferred)
• High ownership, accountability, and a proactive approach
• Ability to multitask and manage multiple projects simultaneously