Senior Digital Executive (7 Months Contract)

We are looking for a Maternity Cover (June to December 2026) to join our team at McDonald’s Singapore. This is a great opportunity to experience working at one of the world’s most loved brands, while gaining exposure across teams and projects.

Who you are:

• You have at least 2 years of CRM experience and are comfortable learning new tools
• You enjoy working with cross‑functional teams and supporting product launches
• Organised and detail‑oriented, with the ability to keep projects on track
• Curious about digital, mobile apps and customer engagement
• A clear communicator who collaborates well and follows through on priorities

What’s in it for you?

• Be among the first to test new features rolled out in McDonald’s Singapore
• Gain exposure across all levels of the organisation, from your team members in Singapore to the global stage
• Work in a company with a winning culture, where you can broaden your skills and make a tangible impact on strategic initiatives

Key Responsibilities:

Customer Relationship Management (CRM) Communication

• Coordinate with agencies to ensure CRM communications go live to our targeted Member Base
• Ensure that Personalised Deals & Rewards are running as per plan
• Conduct Member Insights Analysis on a monthly basis

Campaign support for McDonald’s campaigns

• Ensure 1PD Audiences are flowing to paid media campaigns
• Maintain hygiene for BAU campaigns

Requirements

We are looking for someone who:

• Has basic SQL knowledge and is able to learn CRM platforms and organisation’s work tools (Microsoft Suite / Google Suite)
• Is a digital‑forward thinker who is customer‑focused
• Has exposure and interest in mobile app and tech
• Is highly organized, detail‑oriented and able to manage multiple projects while adhering to timelines
• Possesses strong communication skills to act as a liaison and work effectively with teams
• Takes initiative to work independently on day‑to‑day priorities and follow up closely with cross‑functional teams
• Thrives in a dynamic, fast‑paced environment and adapts to changing needs
• Has a minimum of 2 years of relevant CRM experience

If this sounds like you, we would love to hear from you. Please note that only shortlisted candidates will be contacted.