Retail Marketing Manager - Sweden(A177482)

Intelligently Moving Your World

XPENG is a leading technology company focused on designing, developing, manufacturing, and marketing intelligent mobility solutions, including electric vehicles (EVs), electric vertical take-off and landing (eVTOL) aircraft, and robotics. We aim to create a thoughtful and empathetic future for mobility that enhances driving experience. Headquartered in Guangzhou, China, XPENG has regional offices in Beijing, Shanghai, Shenzhen, Silicon Valley, and San Diego, and in 2021, we established our European headquarters in Amsterdam, along with offices in Copenhagen, Munich, Oslo, and Stockholm.

Our passionate and diverse team, with expertise in technology, finance, and the automotive industry, spans hubs in China, the US, and Europe. Together, we are forging our international presence as pioneers in the future of mobility.

Why should you be part of our success story?

XPENG Inc.'s American Depositary Shares (ADSs) have been listed on the New York Stock Exchange (NYSE) under the symbol 'XPEV' since August 27, 2020, and on the Stock Exchange of Hong Kong Limited (SEHK) under the symbol '9868.HK' since July 7, 2021. In 2023, XPENG further strengthened its growth trajectory with a $724 million strategic investment from Volkswagen, solidifying its position in the global market. There has never been a more exciting time to join XPENG — a leader in smart electric vehicles and sustainable mobility solutions.

Key Responsibilities

1. Responsible for in-store merchandising POSM, merchandise and giveaways and in-store content creation and distribution to stores

2. Collaborate with Business Development to ensure the POSM display in each store is timely and correctly according to the guidelines.

3. Assist in developing retail marketing toolkits and guidelines based on the central retail marketing plan and seasonal marketing calendar.

4. Facilitate internal and external communication to align the retail marketing plan

5. Assist in developing and executing retail marketing activities for large-scale projects such as new store grand open ceremony, new model launch events, autoshows and other events.

6. Monitor and formulate reports for retail marketing activity performance

7. Plan, execute, and review the Retail Marketing activities like roadshows, pop ups and other

8. Responsible for XPENG Partner Marketing Support

9. Responsible for managing all related suppliers and agencies under the retail marketing activities

What We’re Looking For

1. Bachelor’s degree (preferably in business/marketing).

2. 3+ years of relevant retail marketing experience such as Automotive , Consumer electronics , Luxury fashion industries, etc.

3. Fluency in oral and written English and Swedish.

4. Good understanding of brand building and integrated marketing approach.

5. Able to travel and attend meetings as well as events.

6. Able to generate new ideas and creative solutions.

7. Excellent organizational and management skills.

8. Ability to multi-task and to get the job done when needed.

9. Ability and interest to learn new systems and tools.

10. Openess and interest in working in a cross-cultural environment with a diverse set of cultures and languages.

If you want to be part of shaping the future of mobility and gain real marketing experience in a fast-growing company, we’d love to hear from you.

Next steps:

To comply with GDPR, we can’t process your personal data without your given consent. Therefore, please apply directly via LinkedIn portal so that our team can proceed further.

As part of our application process, certain positions at our company require a pre-employment screening to ensure the reliability and integrity of our employees. This screening is a standard procedure and may include components such as a Criminal Background Check from your current or previous country of residence over the past five years. Additionally, the process may involve an integrity questionnaire, verification of identification, diplomas, work experience, and consultation of the central insolvency register.

We appreciate your understanding and cooperation in this important matter, as it helps us maintain the high standards expected by our team.

Our Commitment to Diversity and Inclusion:

At XPENG, we’re an equal-opportunity employer that values diversity and positively encourages applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, disability status or other applicable legally protected characteristics.