Performance Specialist

Role : Paid Media Specialist

Location : Melbourne

Hybrid : 3 days in office, 2 days wfh.

A high-growth consumer brand within the sports & gambling space is looking for a Paid Media Specialist to join their expanding marketing team.

This is a hands-on performance marketing role suited to someone who enjoys owning campaigns end-to-end and thrives in a fast-paced environment where no two days look the same.

What you’ll be doing:

• Managing paid campaigns across Meta, Google, TikTok and other digital channels
• Monitoring performance daily and optimising campaigns based on ROAS, CPA, CTR and conversion data
• Working closely with creative/design teams to develop high-performing ad assets
• Supporting campaign strategy, audience targeting and budget allocation
• Ensuring tracking, reporting and account structure are maintained to a high standard
• Analysing campaign results and providing insights/recommendations for ongoing improvement
• Staying up to date with platform updates, trends and emerging paid media opportunities

What they’re looking for:

• 3+ years experience in paid media, performance marketing or digital acquisition
• Strong hands-on experience across Meta Ads Manager and Google Ads
• Exposure to TikTok Ads and other emerging paid channels
• Comfortable managing campaigns independently from setup through to optimisation and reporting
• Strong analytical mindset with confidence interpreting campaign data and performance metrics
• Understanding of creative best practice across different digital channels
• Ability to work in a fast-moving, collaborative environment
• Experience within sport, gambling, entertainment or agency environments highly regarded

If you’re a performance marketer who enjoys combining creative thinking with data-driven decision making, I’d love to chat.