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Keeta Linkedin · Posted 1mo ago

Head of Business Operations & Efficiency (User Side)

Hongkou, Shanghai, China

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Indexed description

Key Responsibilities

  1. Target Achievement & Resource Matching: Drive the attainment of user-side growth objectives by strategically decomposing targets and optimizing the allocation of resources across traffic, subsidies, and marketing.
  2. Business Monitoring & Budget Management: Establish a robust monitoring system; develop and iterate on weekly and monthly business targets and budget management mechanisms. Perform anomaly analysis and strategy adjustments to safeguard goal delivery.
  3. User Insights & Strategic Research: Conduct deep-dive research into user segmentation, subsidy tools, traffic, supply, and experience. Utilize data analysis and field research to identify growth drivers and produce actionable strategic recommendations.
  4. Traffic Efficiency Evaluation: Explore and build a platform-wide traffic efficiency evaluation system. Optimize resource slot allocation and traffic distribution across business scenarios to ensure high-efficiency operations.
  5. User Journey & Supply Optimization: Analyze potential user needs and scenario-based demands. Optimize the conversion funnel and provide comprehensive supply support to drive overall platform growth and enhance user experience.
  6. Data Infrastructure & Decision Support: Build and maintain the user and traffic analysis framework. Coordinate user-side data product requirements (e.g., data extraction, dashboarding, user tagging) to provide accurate insights for business decision-making.


Required Qualifications

  1. Professional Experience: 6+ years of experience in Internet user operations or strategic analysis. Backgrounds in subsidy strategy, traffic strategy, or target management are highly preferred. At least 2 years of team management experience is required.
  2. Language & Mobility: Professional fluency in English is mandatory. Candidates with overseas work/living experience are preferred. Must be willing to be based in Hong Kong.
  3. Analytical Mindset: Highly target-oriented and data-driven. Proficient in efficiency evaluation methodologies and experimental (A/B testing) frameworks.
  4. Business Acumen: Deep understanding of platform business models with a strong competitive perspective and user empathy. Ability to capture growth opportunities from an industry-wide lens.
  5. Soft Skills: Clear logical thinking and strong framework-based problem-solving skills. Excellent cross-functional communication and project leadership capabilities.
  6. Cultural Adaptability: Open-minded and able to quickly adapt to diverse cultural backgrounds and evolving user needs.
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