Director Institutional Sales

Director, Institutional Sales

Hong Kong, Hong Kong SAR Business Development – Institutional Sales / Hybrid

Apply for this job The institutional sales team provides an opportunity for you to take ownership and build your institutional/highnet worth clientele. You will be a part of an exciting journey from onboarding a client to their first crypto instrument, to customizing a crypto product for your client that the market has never seen before. If you're in our operations team, you'll have a diverse scope working with stakeholders such as sales traders, account managers and sales managers and be part of scaling up our expanding infrastructure.

About the role

• As the Director of Institutional Sales, you will be the primary architect of Crypto.com’s institutional growth within the United States. In an industry where the boundaries between traditional finance and decentralized technology are blurring, you will identify and capture opportunities across an unlimited client landscape.
• This is a high-autonomy role designed for a "builder" who thrives on ownership. You won’t just be selling off-the-shelf products; you will collaborate with our global product teams to customize first-to-market solutions—ranging from credit and custody to bespoke trading instruments. You will have the full weight of the Crypto.com ecosystem behind you to turn your market insights into reality.

Job Responsibilities

• Lead Generation & Conversion: Proactively identify, pitch, and onboard institutional prospects, including proprietary trading funds, hedge funds, asset managers, and family offices.
• Consultative Selling: Deeply understand client requirements to position the full Crypto.com stack, including our Exchange, OTC desk, Custody solutions, and Crypto-as-a-Service (CaaS).
• Product Innovation: Identify gaps in the current market and work with internal teams to develop and launch new institutional-grade offerings (e.g., lending, prime brokerage).
• Market Ambassadorship: Represent Crypto.com at major industry conferences and community gatherings to elevate our brand and deepen our institutional footprint.
• Full Deal Lifecycle: Take ownership of the entire sales funnel—from initial outreach and market research to drafting and closing complex partnership agreements.
• Retention & Feedback: Maintain high-touch relationships with your book of business, gathering actionable feedback to drive continuous product improvement.
• Competitive Intelligence: Stay ahead of market trends and competitor movements to ensure our value proposition remains best-in-class.

Job Requirements

• Seniority: 7+ years of experience in Institutional Sales or Business Development within a high-growth financial environment.
• Crypto Expertise: 5+ years of dedicated experience in the digital asset/Web3 space, specifically in outbound sales for an Exchange, Custodian, or Prime Broker.
• Industry Network: A robust, active "book of business" and network across hedge funds, proprietary trading firms (HFT), banks, asset managers, and OTC desks.
• Strategic Execution: A proven track record of initiating, managing, and monetizing institutional relationships with clear examples of revenue and volume growth.
• Product Knowledge: Deep familiarity with institutional-grade products, including OTC flows, API trading, and custodial architecture.
• Communication: Exceptional command of professional English, with the ability to present complex financial concepts to C-suite executives.
• Entrepreneurial Mindset: The ability to work flexibly in a fast-paced, evolving regulatory environment while maintaining a focus on high-yield KPIs (Revenue, Volume, and Onboarding).

Life @ Crypto.com   Empowered to think big. Try new opportunities while working with a talented, ambitious and supportive team. Transformational and proactive working environment. Elevate employees to find thoughtful and innovative solutions. Growth from within. We help to develop new skill-sets that would impact the shaping of your personal and professional growth. Work Culture. Our colleagues are some of the best in the industry; we are all here to help and support one another. One cohesive team. Engage stakeholders to achieve our ultimate goal - Cryptocurrency in every wallet.      Are you ready to kickstart your future with us?    Benefits   Competitive salary  Medical insurance package with extended coverage to dependents  Attractive annual leave entitlement including: birthday, work anniversary Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.   Work Perks: crypto.com visa card provided upon joining    Our Crypto.com benefits packages vary depending on region requirements, you can learn more from our talent acquisition team.   About Crypto.com:   Founded in 2016, Crypto.com serves more than 150 million customers and is the world's fastest growing global cryptocurrency platform. Our vision is simple: Cryptocurrency in Every Wallet™. Built on a foundation of security, privacy, and compliance, Crypto.com is committed to accelerating the adoption of cryptocurrency through innovation and empowering the next generation of builders, creators, and entrepreneurs to develop a fairer and more equitable digital ecosystem.   Learn more at https://crypto.com.    Crypto.com is an equal opportunities employer and we are committed to creating an environment where opportunities are presented to everyone in a fair and transparent way. Crypto.com values diversity and inclusion, seeking candidates with a variety of backgrounds, perspectives, and skills that complement and strengthen our team.   Personal data provided by applicants will be used for recruitment purposes only.   Please note that only shortlisted candidates will be contacted.

We may use artificial intelligence tools to analyze the content of your Resume/CV against the specific requirements for the position. The purpose is to support our recruitment team in reviewing applications more effectively. These tools assist our recruitment team in their evaluation of your application by providing recommendations, but they do not replace human judgment. Final hiring decisions are ultimately made by humans who consider the insights generated by the tools along with other relevant information. If you would like more details about how your personal information is processed, please contact us. Apply for this job When applying, mention the word CANDYSHOP to show you read the job post completely.