Brand Manager - Dulcolax ID and PH

• Position: Brand Manager - Dulcolax ID and PH
• Reporting to: Zone Brand Lead Dulcolax
• Location: Jakarta, Indonesia

Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.  

Our mission is to bring health in people’s hands by making self-care as simple as it should be. For half a billion consumers worldwide – and counting.

At the core of this mission is our 100 loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and 4 specialized science and innovation development centers. Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan.

As a globally certified B Corp company, we are active players in the journey towards healthier people and planet. Find out more about our mission at www.opella.com.

Responsible for strategizing and localizing Dulcolax global brand strategy for Indonesia and Philippines. The role ensures that global direction is translated into strong, relevant, and insight‑driven plans that drive growth, strengthen brand equity, and deliver effective go‑to‑market execution.

This role manages brand performance, campaign development, innovation rollout, and cross‑functional coordination for both countries. Working closely with Sales, Medical, Regulatory, Supply Chain, and agency partners.

Brand Performance

• Own brand P&L of local markets and drive profitability.
• Define brand ambition in long-term. Drive market share gain and brand consideration.
• Drive brand love, brand health and brand imagery.
• Provides input on brand budgeting (esp. net sales & A&P allocation) and performance KPIs.
• Tracks monthly performance at country level and set-up corrective action plan if required.
• Participates in local monthly IBP (S&OP) cycle to ensure gatekeep brand performance.

Brand Strategy

• Defines the brand strategic pillars and business objectives of Dulcolax in Indonesia and Philippines based on local consumers, shoppers and HCPs insights.
• Understand the consumer, shopper and HCP journey and define the leveraging points to influence brand choices.
• Defines local shopper strategy, the right channel segmentations, shopper activations and messages.
• Defines country demand & provide competitive intelligent. Define the key winning edges of our brand vs. competitions.

Brand Management

• Contributes to brand campaign strategy, then localizes based on country specificities and manages campaign execution at country level.
• Localizes brand assets to ensure it taps local insights.
• Localizes content liaising with MRL for approval.
• Executes brand plan & budget, esp. by designing winning adaptation of priority initiatives in local markets, based on local consumer & shopper insights.

Innovation Rollout and Support

• Helps identify, assess, and validate innovation opportunities across responsible markets.
• Coordinate with cross‑functional teams (Regulatory, Supply, Sales, Medical, Finance) to ensure smooth and timely rollout of new product launches.
• Leads in preparing go‑to‑market plans, launch materials, and local market adaptation needs for upcoming innovations.
• Track readiness status across markets, highlight risks or delays, and support mitigation planning.
• Monitor early launch performance and gather insights to recommend improvements for future rollouts.

Education and Knowledge

• 5–8 years of experience in Brand Management, Marketing, or related commercial roles, preferably in FMCG or FMCH industries.
• Solid marketing knowledge with experience in brand planning, campaign development, and innovation support.
• Strong analytical, communication, and project‑management skills, with the ability to work effectively across cross‑functional teams.
• Bachelor’s degree in marketing, Business, Management, or a related field.
• Experience working with multi‑market teams or regional structures is an advantage; exposure to eCommerce or Sales is a plus.

Why us?

At Opella, you will enjoy doing challenging, purposeful work, empowered to develop consumer brands with passion and creativity. This is your chance to grow new skills and be part of a bold, collaborative, and inclusive culture where people can thrive and be at their best every day.

We Are Challengers.

We Are Dedicated To Making Self-care As Simple As It Should Be. That Starts With Our Culture. We Are Challengers By Nature, And This Is How We Do Things

All In Together: We keep each other honest and have each other's backs.

Courageous: We break boundaries and take thoughtful risks with creativity.

Outcome-Obsessed: We are personally accountable, driving sustainable impact and results with integrity.

Radically Simple: We strive to make things simple for us and simple for consumers, as it should be.

Join us on our mission. Health. In your hands.

www.opella.com/en/careers