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The Realest Linkedin · Posted 24d ago

Digital Experience Manager

Canada

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Indexed description

We're looking for a sharp, commercially-minded Digital Experience Manager to own the quality, performance, and day-to-day operation of The Realest website. This is a newly created role at a real inflection point for our business — we're rebuilding our platform, expanding into new sports leagues, and scaling our catalog rapidly.

This is not a passive or purely maintenance-focused role. We're looking for someone who treats the site as a revenue-driving function: someone who thinks about conversion, connects merchandising decisions to customer behavior, and makes sure the site is actively supporting campaigns — not just keeping the lights on.

To date, site merchandising and real-time launch execution have been handled by a small cross-functional group across marketing and business development. As the site grows more complex — with more modules, more paid traffic, more campaign landing pages, and more front-end tooling — we need dedicated ownership here. The right person will be a force multiplier across marketing and an accelerant for the work we're already investing in.

Requirements

What You'll Do:

Site Integrity

  • Test site changes across desktop and mobile to ensure functionality, formatting, and user experience are consistent
  • Review changes before they go live to ensure they meet quality and brand standards
  • Identify, document, prioritize, and track bugs with enough detail for engineering follow-through

Merchandising & Conversion

  • Own the merchandising strategy for the site: what's front and center, what's in a carousel, what inventory gets spotlighted and when
  • Develop and execute a secondary market spotlight strategy — surfacing complementary secondary inventory alongside active primary auctions to drive discovery and conversion
  • Proactively use the front-end modules and tools we're building, ensuring they're activated and working hard rather than going unused
  • Think like a merchant: what's in the catalog, what's moving, what should be driving revenue right now?

Campaign & Marketing Support

  • Partner closely with marketing to ensure the site is actively supporting campaigns — landing pages, promotional moments, traffic-to-conversion flow, and execution accuracy
  • Connect site decisions back to customer behavior and performance data; help the team make smarter choices about how customers navigate and convert
  • Help improve paid media efficiency by ensuring landing pages and site organization are aligned with campaign intent

Operations & Workflow

  • Build scalable workflows for site publishing and content changes so non-technical teams can move faster and more independently
  • Partner with technology, creative, partnerships, and operations teams to coordinate launches and updates
  • Manage day-to-day CMS execution — item pages, collections, banners, images, product copy, and merchandising changes\

What We're Looking For:

  • 4-7 years of experience in web operations, digital production, CMS management, or a related role — ideally with meaningful exposure to e-commerce, marketplace, or auction environments
  • Someone who thinks commercially: you understand that the site exists to convert, and you make decisions with that in mind
  • Strong attention to detail and a high bar for quality
  • Experience testing websites across browsers, devices, and responsive layouts
  • Ability to clearly document bugs and communicate across technical and non-technical teams
  • Strong organizational skills and the ability to manage multiple priorities in a fast-moving environment
  • Basic familiarity with HTML/CSS and an understanding of how websites work under the hood
  • A self-starter who creates structure where there isn't much yet — we're building this plane while flying it, and you're energized by that

Bonus If You...

  • Have experience working closely with marketing teams on campaign execution and conversion optimization
  • Are comfortable using data and site analytics to inform decisions
  • Have used project management tools like Asana
  • Actively use AI tools to work faster and more efficiently
  • Are a fan — of sports, music, culture, or all three
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