Digital Account Manager

We’re not just another health communications agency. We’re a multi-expertise collective of strategists, creatives, and problem-solvers - built for clients that refuse to settle.

For clients ready to break through today’s complex health challenges, we’re the ones who make it happen. Fast, frictionless, and future-ready, we break down traditional communications siloes, and craft solutions that are always audience and creative-first.

With the unprecedented disruption taking place in our industry today, we don’t believe in formulas: No communications stone left unturned, no opportunity wasted, just smart, integrated communications built for the modern world.

Summary of Our Role

As a Social & Digital Account Manager, you'll play a central role in delivering high‑quality digital and social communications for our healthcare clients. Reporting into the Head of Social & Digital, you’ll be the engine that keeps projects running smoothly, supporting day‑to‑day account delivery, shaping digital strategies, and building trusted relationships with both clients and internal teams.

You’ll bring a passion for healthcare communications, a deep understanding of digital platforms, SEO best practices, and digital marketing strategies, omnichannel strategies and tactics, and a proactive, solutions‑focused mindset. Over time, you’ll take full ownership of projects, develop strategic capabilities, and contribute to the evolving digital excellence of our team.

The role is full-time, permanent and hybrid with 3 days per week in our vibrant London office at King’s Cross.

What You Can Expect to Be Doing:

Account & Client Management

• Oversee day‑to‑day delivery of digital and social tactics across client programmes.
• Manage digital advertising activations, tracking, and performance evaluation.
• Implement SEO strategies and monitor organic search performance across client websites and content.
• Lead social listening and insights workstreams.
• Provide clear briefs and direction to junior team members while supporting their development.
• Keep clients informed with regular updates, recommendations, and progress reports.
• Maintain and grow relationships with both clients and third‑party partners.

Communications & Content

• Contribute to the strategic planning of client communications programmes.
• Build knowledge of healthcare media and advise on appropriate targeting.
• Develop SEO-optimized content strategies to improve organic visibility and drive qualified traffic.
• Develop relationships with industry experts, KOLs, and HCPs to enhance campaign impact.
• Generate high‑quality content for multiple platforms and audiences including medical, client, social, and media with consideration for search intent and keyword optimization.
• Conduct keyword research and competitive analysis to inform content development and digital marketing strategies.
• Support senior colleagues in developing proposals and presenting at client meetings.

Financial & Operational Excellence

• Support senior team members with budgeting, forecasting, and account profitability.
• Track budgets, manage invoicing, and minimise over‑servicing.
• Help ensure client deadlines and quality standards are consistently met.

Industry Awareness

• Build understanding of the NHS, global healthcare systems, regulatory codes (ABPI, PAGB, MHRA), and the pharmaceutical environment.
• Stay current on healthcare industry developments and competitor activity.
• Keep up-to-date with SEO algorithm updates, digital marketing trends, and emerging platforms relevant to healthcare communications.

This Role Could Be a Great Fit for You If…

• You’re an experienced Account Manager with a background in digital and social healthcare communications and have worked on omnichannel campaigns.
• You’re confident using major digital advertising platforms like Google Ads Manager, Facebook Business Manager, LinkedIn Campaign Manager, TikTok Ads, and more.
• You have demonstrable experience with SEO tools (e.g., Google Search Console, SEMrush, Ahrefs, Moz) and analytics platforms (Google Analytics 4, etc.).
• You understand technical SEO fundamentals, on-page optimisation, and how to create content that ranks while meeting healthcare compliance standards.
• You’re a strong communicator - clear, concise, and confident across written and verbal formats.
• You thrive in a fast‑paced environment and can juggle multiple projects while maintaining high standards.
• You’re collaborative, organised, solutions‑oriented, and eager to grow.