Web Marketing Manager

Experience:

Experience in SEO / Digital Marketing is must

Qualification

Any Graduate with Technical Qualification

Location:

Pune (Baner)

Industry

KPO/Research/Analytics

Functional Area

Marketing , Advertising , MR , PR , Media Planning

Role Category

Online/Digital Marketing

Role

Search Engine Marketing/SEM Specialist

Employment Type

Permanent Job, Full Time

Role And Responsibilities

Onsite/offsite web promotion for individual reports, articles, report briefs, company website and group website and increase web traffic and maximize conversions using applied and advanced web promotion techniques

Increase web exposure (and sales) globally in a relatively short period of time for all reports being published by the organisation, by using proven search engine optimization and search engine marketing techniques

Perform keyword research, optimization, and submission of company web properties to all major search engines

Identify appropriate categories in various web directories for submission of company web properties, scripted listings, and performed submissions and follow-up when necessary

Created additional optimized content for clients targeting specific highly relevant keywords in specific search engines

Monitor rankings and traffic, generate reports when necessary, and continually work to improve results

Complete strategising and execution of Marketing activities including but not limited to regular and premium press-releases

Managing the Branding activities for InForGrowth, including but not limited to Social media presence, Blogs, General Press releases, etc

Control on the marketing topics being selected

Content management of all marketing activities

Team building and team management

Managing the Publisher Metadata being shared after partner sign-up

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