Business Development Manager

Cooler Master, a leading innovator in PC hardware and peripherals, is seeking a dynamic and strategic Business Development Manager to join our team. If you are passionate about the IT industry and have a proven track record in sales, marketing, and product management, we want to hear from you!

Key Responsibilities:

Channel Management:

• Oversee and manage distribution channels including agents, retail, e-commerce, and SI.
• Demonstrate a comprehensive understanding of IT product distribution and hands-on sales/marketing experience.

Product Management:

• Develop product strategies and positioning tailored to different channels, identifying the optimal product mix from existing portfolios.
• Monitor market trends and competitor activities.
• Propose new products that align with company strategy and market needs, supported by thorough competitive analysis, market size assessment, sales forecasts, and marketing plans.

Pricing Strategy:

• Maintain consistent MSRP across various channels.
• Manage pricing for promotional activities and ensure budget control.

Marketing and Promotional Strategy:

• Assist in executing product launches and PR events to maintain brand image and product positioning.
• Collaborate with the marketing team to plan and implement channel marketing activities.

Qualifications:

• Extensive experience in selling computer systems (desktops) and components such as cases, coolers, and power supplies.
• Strong logical thinking and a proactive, positive attitude.
• Excellent business English communication skills, both written and verbal. Proficiency in a second language is a plus.
• Outstanding presentation and proposal skills.