Assistant Manager - Key Accounts - Bangalore
Indexed description
Key Responsibilities
Strategic Planning & Business Growth
- Own the strategic roadmap, revenue targets, and long-term growth plan for top OT/MT accounts.
- Develop, negotiate, and execute Joint Business Plans (JBP) with a focus on category expansion, assortment optimization, and strategic visibility.
- Lead P&L ownership for priority accounts, ensuring profitable and sustainable growth.
- Build C-suite/Top-level relationships with strategic customers to unlock enterprise-wide opportunities.
- Lead category development initiatives using shopper insights, consumption trends, and customer-offtake analytics.
- Drive portfolio penetration through strategic listings, cross-category expansion, and new product introductions.
- Analyze customer sell-out/offtake data to identify opportunities, risks, and whitespace for growth.
- Develop accurate rolling forecasts, demand planning inputs, and supply chain alignment to improve fill rates.
- Track performance vs. JBP and identify course correction opportunities.
- Negotiate annual terms, investments, and visibility plans aligned to ROI expectations.
- Guide promo strategy, evaluate performance, and ensure efficient investment deployment.
- Collaborate with finance, supply chain, and category teams to drive account profitability.
- Work closely with internal stakeholders (Marketing, Supply Chain, Finance, Category Teams) to deliver integrated plans.
- Lead internal governance on account performance, investments, and strategic interventions.
- Ensure execution excellence across listings, price management, promotions, and portal hygiene.
- 4–8 years of experience in Strategic Key Account Management / Modern Trade / Organized Trade (FMCG required).
- Demonstrated success in managing large strategic accounts and owning complete JBP + P&L delivery.
- Strong negotiation, analytical, and strategic thinking capabilities.
- Excellent relationship management and communication skills.
- Ability to work with complex datasets, financial models, and customer insights.
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