MarTech Solutions Manager

MUSTS:

• 7-10 years of overall marketing experience
• Held a title of associate director or director
• Someone who is strategic and consultative
• Ability to drive decisions around martech implementation + provide oversight of martech implementation
• 5 years of pharma martech experience
• Someone who has stood up a pharma martech platform across an enterprise or helped to drive evolution of a pharma martech platform across a business
• Commercial pharma experience (audience doesn’t matter)
• Design solutions within marketing operations, implement solutions, how to make solutions go live – process management and change management
• Ability to conceptualize martech platforms for the business
• Enterprise standpoint to build capabilities that support omnichannel efforts
• Has marketing operations – martech, processes of executing omnichannel strategy, centers of excellence, delivery frameworks
• Very strong working with leadership and working with stakeholders
• Experience with change management and driving change within the organization in a fundamental manner
• Bachelor’s Degree

DAY TO DAY:

Our client is seeking a Martech Solutions Manager to join their client’s team in NJ.

• Take a martech platform and scale it across the enterprise. Lead the strategic planning, design, and evolution of enterprise-wide marketing technology (martech) platforms, ensuring alignment with commercial pharmaceutical business objectives.
• Oversee the implementation, scaling, and optimization of internal martech products (e.g., Veeva and demand management platforms) across multiple business units, driving adoption and business value.
• Partner closely with marketing, commercial, IT, and operations stakeholders to conceptualize and deliver omnichannel capabilities that enhance customer engagement and campaign effectiveness.
• Translate business needs into scalable martech solutions by defining requirements, designing workflows, and ensuring seamless integration across systems and platforms.
• Manage end-to-end marketing operations processes, including campaign execution frameworks, governance models, and center of excellence structures to support omnichannel delivery.
• Drive enterprise change management initiatives related to martech transformation, ensuring smooth adoption of new platforms, processes, and ways of working across teams.
• Collaborate with senior leadership to define martech roadmaps, prioritize initiatives, and communicate progress, risks, and impact to key stakeholders.
• Lead cross-functional teams in executing platform rollouts, including planning go-live strategies, training users, and ensuring operational readiness.
• Continuously assess and improve marketing processes, identifying opportunities to increase efficiency, scalability, and effectiveness of omnichannel strategies.
• Support commercial product launches (e.g., new drug rollouts) by enabling marketing teams with the tools, processes, and data needed to execute integrated campaigns.
• Act as a subject matter expert in pharma martech and marketing operations, providing guidance on best practices, emerging technologies, and industry trends.