Marketing Manager

Purpose of Role

This role is a fixed term contract.

We are seeking a commercially driven, enthusiastic and experienced Marketing Manager lead the development, execution, and optimisation of high‑impact marketing campaigns across owned and paid channels. This role is perfect for a commercially focused marketer who can combine creativity with performance expertise to drive growth, engagement, and revenue.

You’ll manage our creative output, support performance media planning, and play a key role in delivering integrated Go‑To‑Market activity for our existing product portfolio. If you thrive in a fast‑paced environment and driving making strategy through to best-in-class execution—this role is for you.

This role is pivotal in shaping our customer communications and ensuring our message resonates across paid, owned, and earned media.

Responsibilities:

• Develop and execute integrated marketing plans and content calendars aligned to brand and commercial objectives.
• Manage the full creative development process, from ideation and briefing through production, delivery, and optimisation, working closely with internal teams and creative agencies.
• Lead Go‑To‑Market planning across campaign launches and product updates, ensuring alignment, timely delivery, high‑quality execution, performance monitoring and on-going optimisation.
• Partner with the Paid Media Manager to plan, activate, and optimise digital campaigns across search, social, display, and emerging channels.
• Manage creative budgets, ensuring efficient spend and strong ROI.
• Analyse campaign performance and develop data‑driven insights to continuously improve effectiveness across owned and paid channels.
• Collaborate with analytics teams to build and maintain dashboards that track performance, impact, and customer behaviour.
• Build a robust test‑and‑learn roadmap to drive continuous optimisation and innovation.
• Oversee the development of high‑quality creative and content that drives engagement and conversion across owned and earned media touchpoints.
• Stay ahead of digital marketing and media trends to identify new opportunities for growth and differentiation.
• Manage, coach, and develop the Marketing Executives through on‑the‑job training, structured feedback, and ongoing professional development to support their growth and performance.

Skills & requirements:

• Bachelor’s degree in Marketing or related field.
• 5+ years' experience in digital or performance marketing, ideally within a growth‑oriented organisation.
• Demonstrated ability to deliver commercial results through digital marketing.
• Experience working with data to understand performance insights
• Proven success managing creative development and external agencies.
• Strong analytical, numerical, and problem‑solving skills with the ability to translate data into actionable insights.
• Financial services experience or working alongside media agencies; agency‑side experience is a plus.

About you:

You are commercially minded, curious, and motivated by creating meaningful impact. You thrive on solving problems and turning insights into action. You bring a positive, collaborative attitude and are comfortable operating across multiple teams and stakeholders.

You’ll excel in this role if you:

• Are a natural problem solver, able to break down complexity and find smart, pragmatic solutions.
• Think commercially first, understanding how marketing drives business outcomes and using data to guide your decisions.
• Are self‑motivated, proactive, and comfortable taking ownership from start to finish.
• Build strong, trusted relationships and collaborate effectively across teams, functions, and levels.
• Are an excellent communicator, able to translate ideas and insights clearly—both verbally and in writing.
• Can influence at all levels, from peers to senior stakeholders, with confidence and credibility.
• Bring strong presentation skills, capable of telling compelling stories that inspire action.
• Understand the broader business and commercial agenda, ensuring your work ladders up to company priorities and long‑term goals.