Product Manager

Job Title： Product Manager

Reports to: Regional Product Lead / Headquarters Product Team Leader

Job Overview

We are seeking a dedicated Product Manager to drive end-to-end product lifecycle management and support regional business growth. This role is responsible for product planning, promotion, technical collaboration, and cross-functional coordination to deliver localized product solutions and maximize market performance.

Key Responsibilities

1. Product Life cycle Management

- Oversee the full product life cycle, including the NPI launch process, EOL (End of Life) planning, product enhancement feedback , and quality issue handling for recurring faults or software bugs.

1. Product strategy & planning and knowledge Management

- Develop product promotion and market strategies jointly with sales, marketing, and HQ teams.

- Manage the regional product road map, and define and communicate launch plans.

- Manage product documents and software resources on internal SharePoint and partner portals, ensuring timely updates and proper version control.

- Conduct product introductions and demonstrations for partners and customers, and deliver internal product training for the team.

1. Product Requirements & Competitive Analysis

- Lead requirements scoping and management, and collect and feed back new requirements.

- Conduct competitive analysis and report market intelligence collected .

1. Marketing & Event Support

- Support marketing activities, including website product related content creation, campaign materials, blogs, and product launch events.

- Participate in industry exhibitions, and support on-site design, setup, and event execution.

- Organize product conferences and roadshows, and provide resources and presentations focused on new launches and the product road map.

1. Partner & Commercial Management

- Manage integrators, distributors, and end users, and maintain the price book.

- Issue internal and external product notifications in a timely manner.

Job Requirements

1. Bachelor’s degree or above in Marketing, Business Administration, Engineering, or related fields.

2. Proven experience in product life cycle management, product marketing, or B2B product management.

3. Familiarity with the NPI process, EOL management, and cross-regional product coordination.

4. Strong market insight, competitive analysis skills, and business acumen.

5. Excellent communication, presentation, and cross-team collaboration skills.

6. Proficiency with office tools, SharePoint, and other document management systems.

7. Ability to coordinate with HQ, sales, marketing, and technical teams to drive product initiatives.

8. Willingness to travel for exhibitions, conferences, and customer events.

9. Can accept 5 days of onsite work.

Bonus Skills

- Experience in relevant technical product industries is preferred.

- Familiarity with the B2B partner ecosystem.

- Strong written and spoken English for cross-regional communication.