Senior Growth Marketing Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Growth Marketing Manager in United States.

This is a high-impact, player-coach role for a senior growth marketer who thrives at the intersection of strategy and execution.
You will architect and operate a full-funnel demand generation engine across acquisition, activation, retention, and expansion.
The role focuses on driving growth for a technically sophisticated B2B cybersecurity SaaS product serving security professionals.
You will use experimentation, analytics, and AI-driven workflows to continuously optimize marketing performance.
You will collaborate closely with cross-functional teams including product marketing, sales, and customer success to align growth initiatives.
This position offers strong autonomy, requiring both strategic vision and hands-on execution in a fast-moving environment.

Accountabilities:

• Design and execute a full-funnel growth and demand generation strategy to drive scalable and sustainable pipeline growth.
• Own the entire customer lifecycle, including acquisition, activation, retention, upsell, cross-sell, and advocacy programs.
• Build persona-based and use-case-driven campaigns tailored to highly technical audiences such as SOC, CTI, and OSINT professionals.
• Develop and optimize lifecycle marketing programs, including advanced segmentation, lead nurturing, and customer engagement initiatives.
• Build and manage high-performing email marketing and automation programs for both prospects and existing customers.
• Leverage AI tools to improve targeting, campaign creation, experimentation, reporting, and funnel optimization.
• Partner with Product Marketing, Sales, Product, and Customer Success to ensure cohesive messaging and aligned growth execution.
• Continuously analyze performance data and cohort insights to identify optimization opportunities across the funnel.

Requirements:

• 5+ years of experience in growth, demand generation, or performance marketing, ideally in cybersecurity or enterprise SaaS.
• Proven ability to operate as a player-coach, balancing strategic planning with hands-on execution and analytics.
• Strong experience using AI-driven marketing workflows to enhance segmentation, targeting, content, and campaign optimization.
• Deep understanding of technical buyer personas and experience marketing to security-focused audiences.
• Demonstrated success building full-funnel programs that impact acquisition, retention, and customer lifetime value.
• Expertise in modern B2B marketing tools and platforms including LinkedIn Campaign Manager, Google Ads, Reddit Ads Manager, GA4, Salesforce, Semrush, and Marketo or similar tools such as Marketo.
• Strong analytical mindset with experience in attribution modeling, cohort analysis, and data-driven decision-making.
• Bachelor’s degree in Marketing, Business, Communications, or a related field.

Benefits:

• Competitive salary range of $155,000 – $180,000 plus bonus and equity.
• Comprehensive medical, dental, and vision insurance coverage.
• Flexible paid time off (PTO) policy.
• 401(k) retirement savings plan.
• Stock options as part of long-term incentive compensation.
• Flexible, high-autonomy work environment focused on impact and performance.
• Opportunity to work with advanced AI-driven marketing systems in a cutting-edge SaaS environment.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1