Senior Field Marketing Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Field Marketing Manager in United States.

This role is focused on driving pipeline growth and revenue impact within an established customer base through highly targeted, data-driven field marketing programs. The position plays a key role in accelerating customer migration to cloud solutions while expanding adoption across a broad enterprise portfolio. It combines strategic planning with hands-on execution, requiring strong alignment with sales, account management, and partner teams. The environment is fast-paced and performance-oriented, with a strong emphasis on measurable pipeline contribution and conversion outcomes. You will design and execute integrated campaigns that activate high-value accounts and unlock new growth opportunities. This is a highly collaborative role where marketing is treated as a core revenue engine.

Accountabilities

• Own and execute the install base marketing strategy for North America, with direct accountability for pipeline and revenue growth from existing customers
• Segment and prioritize the customer base based on migration readiness, product usage, and growth potential to drive targeted marketing programs
• Design and deliver integrated, multi-channel campaigns focused on accelerating cloud migration and generating qualified sales pipeline
• Lead field marketing initiatives including events, roundtables, webinars, and account-based marketing programs tailored to high-value segments
• Collaborate closely with Sales, SDRs, Account Management, and partners to align account strategies and drive pipeline conversion
• Leverage intent data and analytics to identify expansion opportunities and optimize targeting strategies
• Build and optimize programs that drive cross-sell and upsell opportunities across enterprise accounts
• Own performance reporting including pipeline generation, influenced revenue, conversion rates, and ROI across all programs
• Establish closed-loop feedback processes with sales teams to continuously refine messaging, targeting, and execution

Requirements

• 7+ years of experience in B2B marketing, with a strong focus on field marketing, demand generation, or account-based marketing
• Proven track record of generating pipeline and revenue from existing customer bases in enterprise environments
• Experience executing integrated, multi-channel marketing campaigns tied directly to business outcomes
• Strong collaboration skills with Sales, Account Management, and partner organizations
• Data-driven mindset with experience using CRM and analytics tools such as Salesforce, Power BI, or intent platforms like 6sense
• Experience in enterprise SaaS, digital experience platforms, or technology modernization programs strongly preferred
• Strong ability to operate in pipeline reviews, account planning sessions, and revenue-focused discussions
• Strategic yet hands-on approach with ability to move from segmentation strategy to campaign execution
• Strong communication, storytelling, and stakeholder management skills

Benefits

• Base salary range: $120,000 – $150,000 USD
• Comprehensive health coverage including medical, dental, and vision insurance
• 401(k) retirement plan with company matching contributions
• Generous paid time off including vacation, sick leave, holidays, and volunteer days
• Fully paid parental leave for new parents
• Company-paid short-term and long-term disability insurance and life insurance
• Employee Assistance Program supporting overall well-being
• Flexible hybrid or remote work arrangement depending on location
• Opportunity to drive high-impact revenue growth within a global enterprise SaaS organization

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1